The Tennessee Titans have become the third NFL club within a month to sign a partnership with leading sports betting platform, BetMGM, following the Detroit Lions and Las Vegas Raiders.
The deal between the Tennessee Titans and BetMGM is the state's first ever official partnership between a professional sports team and a sports betting platform. The partnership also marks the clubs first Official Sports Betting Partner.
BetMGM’s deal with the Titan’s means that their branding will be visible across a number of Titans digital assets, and also in important in-game moments such as field goal attempts, video board replays and more.
In addition, BetMGM will hold exclusive naming rights to the television studio at Saint Thomas Sports Park, the clubs headquarters based in Nashville.
When speaking on the new deals, chief marketing officer for BetMGM, Matt Prevost, said, “The Titans are an incredible organization and we’re proud to have BetMGM as the team’s first official sports betting partner. This is truly a partnership between two great brands and we’re excited to introduce Titans fans to new ways to engage with their favorite football team”
BetMGM is the joint venture of MGM Resorts International and GVC Holdings.
Author: Fred Dobberson