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Red Bull extends sponsorship agreement with Dorna Sports

Austrian energy drink manufacturer Red Bull has extended its sponsorship agreement with Dorna Sports, the series-rights holders of MotoGP.

Red Bull extends sponsorship agreement with Dorna Sports

As part of the agreement, Red Bull will now become the title sponsors of the Australian MotoGP, which will take place between October 22 and 24, 2021. The event will take place at the Phillip Island Grand Prix circuit, on the South Coast of Australia.

Pau Serracanta, managing director of Dorna Sports said: “The Australian Grand Prix is always a classic and to see Red Bull take top billing will be an honour for MotoGP.

He added: “In these unprecedented times, working together to find the perfect solution for both parties is the cornerstone of any successful partnership. The collaboration between Red Bull and Dorna goes back to 2005 and continues to go from strength to strength.”

Dorna Sports has been the exclusive rights holders for the commercial and television rights of the MotoGP World Championships since 1992.

Red Bull only recently extended their partnership with MotoGP until 2024, and secured the title sponsorship of the Grand Prix of the Americas, as well as MotoGP in races in Andalusia and Germany.

Author: Fred Dobberson