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Northwell Health announce 10-year sponsorship deal with New York Islanders and UBS Arena

New York’s largest health care provider, Northwell Health, have announced a 10-year sponsorship deal with NHL team New York Islanders and their new home, the UBS Arena.

Northwell Health will become the official healthcare sponsor of the New York Islanders, as well as acquiring the naming rights of the team’s training facility in East Meadow. The UBS Arena is yet to be opened as it plans to welcome fans at the beginning of the 2021-22 NHL season. Fans will be not only be able to attend live NHL games but music events and experience world-class hospitality in the New York inspired bars and cocktail lounges.

On the other hand, the agreement will also help develop the local community by activating health and wellbeing programmes in the local area to promote a health lifestyle. The programmes will focus on three aspects: health, physical activity and nutrition – with the hope to positively impact the community associated with the Islanders.

“New York, and especially Long Island, is home to thousands of our patients as well as our employees. With 25,000 employees living near UBS Arena alone, this partnership allows us to reinforce our commitment to serving the community and we look forward to developing future health and wellness programming with UBS Arena and the New York Islanders.” Says Michael Dowling, CEO of Northwell Health.

The UBS Arena is going to be at the forefront of multi-purpose entertainment venues as the coronavirus pandemic is influencing health and safety precautions used inside the arena. To make sure the health and wellbeing of fans and staff is secure sanitization technologies will be used, contactless technology and operational staff will be hired to maintain the integrity of the new arena. It is more so important that the arena abide by health and safety procedures specially if a health care provider sponsors the arena. Additionally, the UBS Arena will follow recommended government guidelines in addition to achieving a WELL Health-Safety Rating for their safety operations.

CEO of Oak View Group, Time Leiweke said, “UBS Arena will be ready to welcome fans back to arenas, ensuring an unrivalled, distinctive live entertainment experience that is reflective of our commitment to unmatched service, safety and sanitization,

“Planned top of-the-line sanitization efforts from medical grade HEPA filtration, to UV light systems and disinfecting solutions that have proven safe and effective in large-scale public spaces will ensure future guests’ peace of mind.”

Author: James Parker