Spanish media company Mediapro has partnered with MotoGP owner Dorna to produce a documentary series on Amazon Prime.
Filming of the behind-the-scenes of the motorsport series has already started in the first race of 2021, in Qatar.
So far, there has been no announcements of release dates but the format of the series is set to be similar to that of Netflix’s Formula One: Drive to Survive.
After agreeing to broadcast live races on pay-TV network BT Sports in 2014, Moto GP has lost a great deal of their audience in the United Kingdom and so hopes to regain it by this initiative.
When asked about what he thinks about this series, nine-time Grand Prix World Champions Valentino Rossi said, “I think now this format is very famous, this documentary is funny.
“Formula One is funny and I think that it can be good for Moto GP fans that can understand better what’s happening behind the pit box.
“But it’s also good for people who don’t know very well Moto GP, and they can understand the way.”
Yamaha’s Fabio Quartararo also shared his thoughts, saying: “Yeah, it will be great because it’s nice to look at this series and I feel like it’s better they don’t come in the box when riders are angry.
“But I’m curious to see who is the Guenther of Moto GP,” referring to Haas F1 Team Principal Guenther Steiner.
Ducati’s Jack Miller also said, “It’s fantastic, it’s going to grow the sport and I’m sure there’s a few riders on the grid that want to be movie stars, so I’m sure it would help them quite a lot.”
This type of campaign had already proved positive results to motorsport series Formula One as Forbes confirmed that it was watched by over 5.1 million viewers in 2019.
It has also increased its fan base in the United States as Formula One’s Director of Marketing and Communications Ellie Norman explained to the Blackbook: “The last time I was at the Austin Grand Prix in 2019, just hearing the amount of people in and around Austin who had travelled there specifically for the Grand Prix because they have seen Drive to Survive.”
The last documentary series that Moto GP had was produced back in 2015 titled Hitting the Apex.
Directed by Mark Neale, the documentary film shows the story of the six fastest motorcyclists in the world, which were all fighting for the championship.
Previously Neale also directed Fastest in 2010 and 2011 which was also a documentary film treating the world of Moto GP.
Author: Catherine Micallef