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Juventus set to feature in Amazon's 'All or Nothing' series

Italian Serie A giants Juventus have announced that they will be the subject of Amazon Prime Video's infamous 'All or Nothing' series.


The series will follow the club throughout the current 2020/21 season and is due to stream on Amazon Prime Video worldwide later this year, taking viewers on a behind-the-scenes tour of life at the Turin-based club.


It will cover all key events, including the arrival of Andrea Pirlo as head coach and has seen cameras inside the stadium and training ground to capture the club that has become iconic within Italy and around the world.


As part of the series, the fortunes of the club on and off the pitch are heavily explored, alongside their global superstar Cristiano Ronaldo.


The series has been produced by Fulwell 73, whose previous work in sports documentaries include 'I Am Bolt' and and 'Sunderland 'Till I Die', with executive producers Leo Pearlman and Ben Turner, and showrunner Richard Cooke.


"We are extremely proud to be among the international partners of the ‘All or Nothing’ franchise," said Giorgio Ricci, Juventus’ chief revenue officer.


"This represents another step forward in the constant evolution of our club. The collaboration with Amazon Prime Video is a perfect fit between two successful brands with a global reach and a continuous desire to challenge, change and create in an innovative way.


"We look forward to showing the world what the Juventus brand really is and what really means, with the undisputed quality and unique touch of the ‘All or Nothing’ series."


Nicole Morganti, head of Amazon originals, Italy, added: "We are thrilled to start this journey with such a prestigious football club as Juventus and to offer the Italian and international audience an extraordinary, unprecedented look at one of the most exciting teams on earth.


"‘All or Nothing’ is now a franchise defined by its outstanding production quality and unique access, and this will follow in the footsteps of previous successful series. We can’t wait for Prime members worldwide to fully experience the daily challenges that this team of first class champions will face through this epic season.”


Other football clubs across Europe to have featured in the series include Manchester City and Tottenham Hotspur.




Author: Jake Wilkin

© 2020 Premier Sports Agency Ltd. 

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